Privacy Policy

PRIVACY POLICY (article 13 Regulation EU 2016/679)

This section contains important information on the privacy policy applied.

Browsing website does not require any registration, and all product specifications can be freely viewed.

Your data must be provided when you decide to make a purchase or when you request product information. In this case, the information required is closely linked to the purchase and delivery of the product and to the subsequent promotional activities regarding the purchased products.

This data will be treated in compliance with the Italian law on the “Protection of data subjects with regard to personal data processing” (Regulation EU 2016/679 and Legislative Decree no. 196 of 30 June 2003).

Data processing controller

The Data processing Controller of the data collected through this website is Beta S.p.A. (under Fratelli Fila S.p.A as parent company), with registered office in Italy, Strada Antica per Benna 1 - 13871 Verrone (Biella), Italy. Biella Company Register and Tax Code 06102960157, VAT n. IT 01459540025, Share Capital EUR 517,000.00 fully paid up (hereinafter: "BETA"). BETA is subject to the management and co-ordination of Fratelli Fila S.p.A. Strada Antica per Benna, 1 - 13871 Verrone (Biella), Italy. Tax Code 00164280026.

Supply of mandatory data

The communication of your personal data are facultative, although some information are essential to execute the purchase of the products on, and other data are required to have access to the services available on

Data Recipients

Your data may be processed by third parties to the aim of concluding the purchase contract.

By way of example: customer care, financial intermediaries, shipping companies, companies entrusted with server management and maintenance, Companies of Fratelli Fila Group.

For more information, please send an e-mail to the following e-mail address:

These rights may be exercised by making written request to BETA either by post or by e-mail to, which will receive timely feedback.

Entities or persons authorized to process your personal data – Data Processors

BETA uses third parties for the processing of your personal data for  certain types of activities.

The third parties performing these operations, have been properly selected in particular with regard to their skills, experience and reliability, and provide full compliance with the applicable regulations on processing, including the security profile of data.

These third parties have been appointed as “data processors” specifically for this purpose and carry out their activities according to the instructions given by BETA and under its control.

Your personal data are also treated by our employees responsible for the individual services; the categories of employees that carry out these activities, depend on the purposes for which the data were communicated and are always reported in the information notice we provide to you when communicating your personal data.

For more information, please send an e-mail to the following e-mail address:

Legal basis and legitimate interest

The legal basis that legitimizes the processing of such data is the need to enable the site's features after the user access.

The legal basis that legitimizes the processing is also the execution of a contract or a pre-contract of which the interested party is a party or the execution of pre-contractual measures adopted by himself.

In the cases expressly indicated, the legal basis is the consent freely provided by the interested party.

The Data Controller also has a legitimate interest in sharing data just within its corporate group (see paragraph "Company of the Fratelli Fila Group")

Data Retention

The data of the sales will be kept for at least 10 years from the termination of the relationship, subject to ongoing disputes and subject to different fiscal or regulatory provisions.

The data provided by the user to request assistance, information and feedback are kept just for the time necessary to provide the requested feedback and for any subsequent activity of any further iteration with the customer necessary to fully manage the request and / problem and the relationship with the customer.

The personal data provided by the user during navigation and relating to the navigation itself, will be kept for the time indicated in the cookie policy.

Cookie Policy

This site uses cookies for many operations.

Please refer to the Cookie Policy

Art. 130, par. 4, Legislative Decree no. 196/2003

We inform you that, as provided for by the personal data protection code, BETA can use – without the customer’s explicit consent –your personal data for information, offers or direct selling of products similar to those you have already purchased, unless you refuse to allow such use.

Personal data processing methods

The processing of your personal data is carried out mainly by means of information systems and electronic devices by BETA and other entities or persons carefully chosen in terms of reliability and competence to perform operations that are instrumental to the pursuit of the purposes strictly connected to use of the website, its services and the purchase of products from the website (see below "Entities or persons authorized to process your personal data "). The specific purposes for which your personal data are processed, are summarized each time you supply your personal data, in the informative notice presented in compliance with ex art. 13 of Regulation EU 2016/679.

As a general rule, your data are treated to supply the following services available on our website:

  • Registration to the website to use the services offered therein;
  • Subscription to dedicated services, like our Valstar newsletter and similar information about our activities, the creation of a Wish List to share its contents with others, inviting friends to join the Valstar world;
  • Execution of orders and related activities;
  • Management of requests: technical, commercial, order progress and requests for information in a broader sense;

Your personal data shall not be disseminated, which means disclosing personal data to unidentified entities, in any form whatsoever, including by making available or interrogating such data. Your data may, however, be communicated by us to one or more entities as specified below:

  • Persons in charge of the processing of your personal data, within our company;
  • Persons or entitieswhich may access your data in virtue of the provisions laid down by law, community regulations or rules, within the limits prescribed by such regulations;
  • Persons or entities which need to access your data for reasons not directly related to the relationship between you and us, to the extent strictly required to perform such ancillary tasks entrusted to them (for example, banks or intermediaries);
  • Persons, our consultants, to the extent necessary to carry out their tasks at our company.

In processing personal data that may, either directly or indirectly, identify you, we aim at respecting the principle of strict need.

This is why we have configured the website in order to minimize the processing of your personal data, using anonymous data wherever possible (for example, in market research for improving services).

In certain cases, as expressly stated in the Information Notice, your personal data may be subject – with your express consent – to processing aimed at creating profiles based on your preferences and purchases. The aim is to send you information relevant to your needs and interests. Without prejudice to the case laid down in art. 130, par. 4, of Legislative Decree no. 196/2003 (according to which the data controller may use the personal data to send advertising e-mails for its products and services similar to those already purchased, unless you refuse such use), BETA may use your personal data to send advertising materials on its products and services only subject to your consent.

Any other type of processing other than that related to the specific purpose for which you communicated your personal data, will be indicated in the informative notice and will be carried out by BETA only after receiving your express consent thereto (this is the case, for example, of profiling activities based on the customer’s preferences and purchasing behavior).

BETA may have access and process personal data of third parties, directly communicated by its users to BETA, when for example the user has bought a product to be delivered to a friend, or when the person paying for the purchase of the product is different from the person receiving the product, or again, when the user intends to recommend a service or the offer of a particular product to a friend.

In such cases, BETA will ensure that the third party receives the information notice provided for in art. 13, of Regulation EU 2016/679 at the time of recording his/her personal data in its database; in all cases it will be your responsibility to obtain the consent from this person before sending such data to BETA, and to inform him/her of this Privacy Policy, since you will be the sole responsible for the disclosure of information and data regarding such third parties, without them having expressed their consent, and for any illegal or improper use of such information.

We inform you that the consent of these persons is not necessary when their data are disclosed to BETA to enter into a contract with BETA in favor of a third party.

BETA reserves the right to delete accounts and all related data upon identification of illicit contents damaging to BETA image and/or its products or any third party, or in any case contents that are offensive, illegal, defamatory or pornographic, incite to violence and discrimination on the grounds of race, sex, religion or belief or sexual orientation.

Data transfer

The management and storage of Personal Data will take place on servers located within the European Union of the Data Controller and/or duly appointed third party companies.
The data will not be transferred outside the European Union.
In any case, the Data Controller, if necessary, will have the right to move the location of the servers to non-EU countries. In this case, the Data Controller ensures from now on that the transfer of data will take place in accordance with the applicable legal provisions by stipulating, if necessary, agreements that guarantee an adequate level of protection.

Safety measures

We adopt adequate safety measures to minimize the risk of accidental destruction or loss of data, unauthorized access or processing of data not in compliance with the purposes for which it was collected, as laid down in our Privacy Policy.

However, BETA cannot guarantee its users that the measures taken to protect the website and the transmission of data and information  on the website, will limit or exclude any risk of unauthorized access or dispersion of data through the user devices: we recommend to make sure that your computer is equipped with appropriate software for the protection of network data transmission/receipt (such as updated antivirus systems) and that your internet service provider has taken suitable measures for a safe data transmission on the net (such as for example firewall and anti-spam filters).

Links to other websites

Our website contains links to other sites, which may have no relations to us.

BETA does not control or monitor such websites and their contents. BETA cannot be held responsible for the contents of these sites or for the rules adopted therein, also in terms of your privacy and processing of your personal data during browsing. You are, therefore, advised to pay special attention when connecting to these websites through the links in our website and to carefully read their use condition and privacy policies. Our Privacy Policy does not apply to third parties’ sites. Our website provides links to these site for the sole purpose of helping our users in their research and web browsing and hyper textual links to other sites on the internet. Activation of links does not imply any recommendation or notice by BETA with regard to the access to and navigation in these websites, nor it provides any guarantee of their contents, services and goods supplied and sold to internet users.


For more information on the processing of your personal data on the part of BETA, please send an e-mail to

To know your rights and to be constantly informed on the legislation governing the protection of persons with regards to personal data processing, please visit the website of the personal data protection authority (Garante) at the address

Applicable law

This Privacy Policy is governed by the Italian Law, and specifically by the Regulation EU 2016/679 and personal data protection Code (Legislative Decree no 196 of 30 June 2003) which govern the processing of personal data – even held abroad – by any party residing or headquartered in Italy.

The Code ensures that the processing of personal data is performed respecting the fundamental rights and freedoms and the dignity of the interested party, with special reference to confidentiality, personal identity and the right to protection of personal data.

Company of the Fratelli Fila Group

BETA operates on the Internet, through

Your personal data shall not be communicated to companies outside the Group without your prior consent or the existence of equivalent requisites, as provided for by law.

We remind you that the Italian Law applies to the processing of personal data carried out by anyone using instruments, also non-electronic, situated in the Italian territory, (save when these instruments are used only for transit purposes in the territory of the European Community), regardless of him/her being in the territory of another Country or in a non EU-country.

For the processing of your personal data, the companies of the Fratelli Fila Group appoint BETA as their representative designated in the Italian territory, for the purposes of the application of the Italian regulation on personal data protection.

Rights of the interested parties (articles 14/22 EU Regulation 2016/679) and Complaint (articles 77/79 EU Regulation 2016/679)

Pursuant to European Regulation 679/2016 (GDPR) and national legislation, the interested party may, according to the methods and within the limits established by current legislation, exercise the following rights:

  • request the confirmation of the existence of his personal data (right of access);
  • know its origin;
  • receive intelligible communication;
  • have information about the rational, methods and purposes of the processing of his data;
  • request the updating, rectification, integration, cancellation, transformation into anonymous form, blocking of data processed in violation of the law, including those no longer necessary for the pursuit of the purposes for which they were collected;
  • in cases of consent-based processing, receive their data provided to the owner, in a structured and readable form by a data processor and in a format commonly used by an electronic device;

The exercise of your rights may take place by sending a written request to the Data Controller to the postal address, or to the e-mail address to which we will promptly reply.

To ensure that your personal data are always accurate, updated, relevant and complete, please report any changes made to Interested parties who believe that the processing of personal data referring to them carried out through this site is in violation of the provisions of the Regulation have the right to lodge a complaint with the Guarantor, as required by art. 77 of the Regulation itself, or to take appropriate judicial offices (Article 79 of the Regulation).

Amendments and updated to BETA Privacy Policy

BETA may amend or update, in whole or in part, the website Privacy Policy, also in view of amendments to the law and regulations that govern this matter and protect your data. Any amendments and updates to the Privacy Policy shall be effective and binding running from the date of publication on the website. An updated version of the Privacy Policy is always available on website.

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